Contentful

Key Changes

1. New or renamed Contentful AI terms

• The navigation appears to change “AI FAQ” to “Contentful AI Terms of Service”.
• This suggests the AI terms may now be presented as a standalone contractual document rather than merely informational FAQs.
• The excerpt does not show the substantive provisions of the new or revised AI terms, so the impact on data rights, confidentiality, intellectual property, liability, or permitted AI uses cannot be fully assessed from this diff alone.

2. Effective date and acceptance

• The terms are expressly dated May 3, 2026.
• The acceptance language has been clarified and expanded. Continued access to or use of the Contentful AI Functionality on or after May 3, 2026 will constitute agreement to the revised terms.
• This creates a click-free or conduct-based acceptance mechanism. Customers who continue using the AI functionality may be bound even if they did not separately sign or affirmatively accept the revised terms.
• Customers should determine whether their internal policies require advance notice, approval, or updated customer disclosures before using the AI functionality after the effective date.

3. Notice and subscription mechanism

• The page now states that users can subscribe to updates to the relevant page.
• This may make change notifications an opt-in process rather than an automatic obligation for Contentful to provide direct notice.
• Customers should not assume that failure to subscribe will prevent amendments from becoming effective.

4. AI training and use of customer data

• No express change concerning training AI models is visible in the supplied excerpt.
• The diff does not state whether Contentful may use Customer Data, prompts, outputs, usage data, or other information to:
• train or fine-tune general-purpose or customer-specific AI models;
• improve Contentful’s products or third-party models;
• retain data for model development; or
• share data with AI subprocessors.
• Because the document is being repositioned as Contentful AI Terms of Service, customers should review the omitted substantive sections and related documents—especially the Privacy Notice, Data Processing Addendum, Sub-Processor terms, and any AI FAQ—for training, retention, human review, and data-isolation provisions.

5. Practical risk

The principal immediate risk is that continued use after May 3, 2026 may bind the customer to revised AI terms whose substantive provisions are not included in this excerpt. Customers should obtain the complete revised terms and specifically verify whether any training-related permissions or limitations have changed.

Summary of Important Changes

1. Updated effective-date and acceptance language

• The revised AI Terms are stated to become effective May 3, 2026.
• The notice now expressly says that, by continuing to access or use the Contentful AI Functionality on or after May 3, 2026, the customer agrees to the revised Terms.
• This creates a stronger continued-use acceptance mechanism. Customers who continue using the AI functionality after the effective date may be treated as having accepted the new terms, even if they did not separately sign an amendment.
• The wording appears to have been reorganized so that the effective date and acceptance language are more prominent and connected directly to use of the AI functionality.

2. Expanded or reorganized legal-resource links

The navigation and linked legal materials have been substantially reorganized. The updated version references or adds links for:

• Legal Hub and customer resources
• Marketplace Terms for Customers and Developers
• Service Level Agreement
• Privacy & Data Protection
• Privacy Notice
• Candidate Data Processing Addendum
• Sub-Processors
• Affiliates
• Cookie Notice
• Digital Services Act Compliance
• EU Data Act Compliance
• Modern Slavery and Human Trafficking Statement
• Intellectual Property and trademark policies
• DMCA Takedown Notice

These appear primarily to be website-navigation or legal-resource changes rather than substantive amendments to each linked document. However, customers should verify whether any incorporated or separately linked terms have also changed.

3. AI-model training and customer data

• No express change concerning the use of customer data to train AI models is visible in the supplied diff.
• The excerpt does not add or remove language addressing:
• Whether customer content, prompts, outputs, or usage data may be used for model training;
• Whether training is for general or customer-specific models;
• Opt-out or consent rights;
• Data retention, anonymization, or deletion for training purposes; or
• Restrictions on use of confidential information.
• Accordingly, this diff alone does not establish any new right for Contentful to train AI models on customer data, nor does it remove an existing restriction. The operative training provisions may be elsewhere in the AI Terms and should be reviewed separately.

4. Practical customer risk

Customers using Contentful AI should review the complete revised Terms before May 3, 2026, particularly provisions on data use, confidentiality, intellectual property, outputs, subprocessors, and suspension or termination. Continued use after that date may constitute acceptance of all revised provisions.

Summary

The supplied diff does not include the actual amended contract language. It only states:

> “Added approximately 2365 words to the document”

Accordingly, it is not possible to reliably identify:

• Changes to rights, obligations, liability, confidentiality, or termination;
• New fees, warranties, indemnities, or dispute-resolution terms;
• Whether customer data may be used to train, fine-tune, evaluate, or improve AI models;
• Whether such use is limited to de-identified or aggregated data;
• Whether customer consent or an opt-out right is required;
• Whether data may be shared with affiliates, vendors, or model providers;
• Data retention, deletion, security, or cross-border transfer changes; or
• Whether the provider receives ownership or broad license rights in customer data or outputs.

Information Needed

Please provide the complete redlined text using the stated notation:

• Additions: {new language}
• Deletions: [deleted language]
• Replacements: [old language]{new language}

Alternatively, provide both the previous and revised versions. Once the actual language is available, the analysis can identify the specific legal effects and risks, including any AI-training provisions.

Summary

The diff indicates that approximately 2,365 words were removed, but it does not identify which provisions were deleted or provide replacement language.

AI Training and Data Use

• Cannot determine from the supplied diff whether the contract’s treatment of customer data or AI model training has changed.
• In particular, the diff does not show whether the deleted text included:
• Permission to use customer data, content, prompts, outputs, or personal information to train or improve AI models;
• Restrictions or opt-out rights concerning AI training;
• De-identification, aggregation, or anonymization requirements;
• Ownership or licensing rights in customer data or AI-generated outputs;
• Confidentiality, security, or data-retention protections;
• Limits on using data for advertising, profiling, or other commercial purposes; or
• Commitments not to use customer data to train general-purpose or third-party models.

Potential Legal Significance

Removing provisions can create important risks if the deleted language contained customer protections, limitations, or obligations. Depending on what was removed, the changes could:

• Broaden the provider’s ability to use customer data;
• Eliminate an express prohibition or consent requirement for AI training;
• Remove confidentiality, deletion, or security commitments;
• Change ownership or licensing rights;
• Reduce the customer’s ability to audit, opt out, or obtain remedies; or
• Create ambiguity about whether customer data may be used for model development.

Conversely, the deletion could also remove provider-favorable permissions, but that cannot be determined without the underlying text.

Conclusion

The supplied diff is insufficient for a reliable legal analysis. Please provide the actual deleted and added language, particularly provisions addressing data use, artificial intelligence, machine learning, model training, confidentiality, ownership, licensing, and privacy.

Summary

The supplied diff does not include the text of the approximately 2,395 added words. It only states that words were added.

AI Training and Customer Data

• No conclusions can be drawn about whether customer data may be used to train, fine-tune, evaluate, or improve AI models.
• It is also impossible to determine whether the additions:
• Require customer consent for AI training;
• Permit use of customer content, prompts, inputs, outputs, or personal data;
• Allow data to be shared with affiliates, vendors, or model providers;
• Provide an opt-out or deletion mechanism;
• Apply data-retention, anonymization, confidentiality, or security restrictions;
• Distinguish between customer data and aggregated or de-identified data; or
• Address ownership of model outputs or intellectual-property rights.

Other Legal Risks

The actual added provisions are necessary to assess potential changes involving:

• Liability, indemnities, and warranties;
• Data protection and international transfers;
• Confidentiality;
• Intellectual-property ownership and licenses;
• Service suspension or termination;
• Audit rights and compliance obligations;
• Pricing or renewal terms; and
• Governing law and dispute resolution.

Conclusion

The diff is insufficient for substantive legal analysis. Please provide the actual added, deleted, and replaced contract language.

Key Changes and Legal Risks

1. New standalone AI terms

• The diff replaces the prior general legal/navigation content with new Contentful AI Terms of Service.
• The terms apply to “Contentful AI Functionality,” broadly covering:
• Contentful-native AI;
• AI services integrated by Contentful; and
• Third-party AI services integrated directly by the customer.
• The terms become effective May 3, 2026. Continued use after that date constitutes acceptance.
• Customers must confirm that they have read and understood the terms and are authorized to bind their organization. This creates a separate clickwrap-style contractual acceptance process.

2. Priority over the underlying agreement

• The AI terms generally supplement the customer’s existing subscription agreement.
• However, they state that the AI terms prevail if inconsistent with the underlying agreement, unless the underlying agreement directly specifies a different applicable version.
• Customers should check their master agreement and data processing addendum for conflicting provisions, particularly on data use, liability, confidentiality, and changes to terms.

3. Customer data and AI-model training

Enterprise/written agreements

For customers governed by a master subscription agreement or other written subscription agreement:

• Contentful may not use Customer AI Content to develop or improve the services, including training or improving foundation models, except:

1. where necessary solely to provide the AI functionality to that customer and for its sole benefit; or

2. with written consent from the customer’s authorized representative.

“Customer AI Content” includes both:

• prompts, inputs, and other data submitted to the AI functionality; and
• AI-generated outputs returned to the customer.

This is a relatively strong restriction, but the “solely to provide” exception should be clarified because it could permit limited model adaptation, monitoring, or processing for the customer’s benefit.

Free and self-service customers

For customers governed by Contentful’s online terms:

• Contentful may use Customer AI Content to develop and improve its services, including training and fine-tuning AI models.

This is the most significant data-use risk. Free or self-service customers should assume that prompts, uploaded content, and generated outputs may be used for model development unless another contractual restriction applies.

Third-party AI providers

• For Contentful-integrated AI, third-party providers may use Customer AI Content only to provide, secure, monitor, maintain, or legally comply in connection with the functionality.
• Those providers must be contractually prohibited from using the data to train or improve foundation models.
• This protection expressly does not apply to the free/self-service training permission.
• For customer-integrated AI, the provider is not a Contentful subprocessor, and the customer bears sole responsibility for that integration and provider relationship.

4. New customer risks and obligations

• AI outputs are expressly non-exclusive, potentially inaccurate, and not guaranteed to be non-infringing. Customers bear the risk of reviewing and clearing outputs before use.
• Contentful disclaims warranties for AI outputs and provides them “as is.”
• Customers are responsible for compliance if they use the AI functionality in a high-risk AI system, including EU AI Act obligations.
• Contentful may update the terms with four weeks’ notice; continued use constitutes acceptance. Customers’ practical remedy is disabling the AI functionality.
• Contentful may suspend AI access for breach, potentially after only five business days to cure.

5. Recommended review points

• Confirm whether the customer is on a written enterprise agreement or online/self-service terms.
• Negotiate explicit limits on training, retention, human review, and deletion of prompts and outputs.
• Confirm that the data-processing addendum covers all relevant AI providers and data transfers.
• Assess whether AI outputs will be used in regulated, customer-facing, or high-risk contexts.

Summary

The supplied diff does not include the actual 63 added words. It only states: “Added approximately 63 words to the document.”

Material Changes

• No substantive contractual language is available for review.
• No deletions, replacements, or specific additions are shown.
• The legal effect of the change cannot be determined from the provided information.

Customer Data and AI Training

• The diff does not reveal whether customer data may be:
• Used to train, fine-tune, or improve AI models;
• Shared with model providers or other third parties;
• Anonymized, aggregated, or retained for training purposes;
• Excluded from training by default or only upon customer opt-out;
• Used to generate derivative data, model weights, or other outputs.
• Accordingly, no conclusion can be reached about whether the contract expands or restricts AI-training rights.

Risk Assessment

The missing text creates a significant review limitation. If the 63 words concern data usage, confidentiality, service improvement, analytics, or artificial intelligence, they could materially alter the customer’s rights and the provider’s ability to use customer data.

Please provide the actual inserted, deleted, and replacement language for a meaningful legal analysis.

Structured Summary of Important Changes

1. Effective date and acceptance of revised terms

• The notice now states that the revised terms become effective May 3, 2026.
• It clarifies that by continuing to access or use the Contentful AI Functionality on or after May 3, 2026, the customer agrees to the revised Terms.
• This creates a stronger continued-use acceptance mechanism. Customers that continue using the AI functionality after the effective date may be treated as having accepted the updated terms, even without signing a new agreement.
• The wording appears to be an update or replacement of an earlier notice referring generally to “continuing to access or use” the functionality.

Risk: Customers should review the revised terms before the effective date, particularly if use of the AI functionality involves confidential, personal, regulated, or proprietary data.

2. Expanded legal-resource navigation

The diff substantially changes the surrounding legal-navigation and footer content. It adds or surfaces links and references to:

• Legal Hub and customer resources
• Marketplace Terms for Customers and Developers
• Service Level Agreement
• Privacy and Data Protection materials
• Candidates Data Processing Addendum
• Customer sub-processors
• Affiliates
• Digital Services Act and EU Data Act compliance
• Intellectual property, trademark, DMCA, and other policy documents
• Contentful AI FAQ and Contentful AI Terms

These changes appear primarily organizational or navigational rather than substantive amendments to each linked document. However, incorporating additional linked terms and policies into the customer-facing legal framework may make it important to determine which documents are contractually binding and how they interact with the AI Terms.

3. AI model-training and customer-data use

• No substantive language in the supplied diff expressly changes how customer data, prompts, outputs, or content may be used to train AI models.
• The diff only changes the effective-date notice and references to the Contentful AI Terms/FAQ.
• It does not show any new or revised provision stating whether Contentful:
• trains models on customer data;
• uses customer inputs or outputs for service improvement;
• retains data for model training;
• permits opt-out or opt-in choices; or
• anonymizes or aggregates customer data before such use.

Key limitation: Because the diff appears incomplete and ends mid-sentence (“you agree to the”), the substantive AI Terms may not be included. The current excerpt is therefore insufficient to confirm that the underlying data-use provisions are unchanged.

4. Recommended review points

Customers should obtain the complete revised AI Terms and specifically verify:

1. Whether customer data is excluded from model training by default.

2. Whether Contentful or its subprocessors may use prompts, outputs, or feedback to improve models.

3. Any enterprise opt-out, deletion, retention, or confidentiality protections.

4. Whether third-party AI providers receive or retain customer content.

5. Which linked policies are incorporated into the contract and may be changed separately.

Summary

The provided diff does not include the actual amended contractual language. It only states:

> “Added approximately 63 words to the document”

Accordingly, it is not possible to determine:

• What provisions were added or changed;
• Whether the changes create new customer obligations or provider rights;
• Whether liability, confidentiality, security, or intellectual-property terms were affected; or
• Whether the customer’s data may be used to train, fine-tune, evaluate, or otherwise improve AI models.

AI-Training/Data-Use Analysis

No substantive language concerning AI models, machine learning, model training, data use, or customer content is included in the diff. Therefore, no conclusion can be drawn about whether:

• Customer data may be used for AI training;
• Data may be combined with other customers’ data;
• Data may be retained after the services end;
• De-identified or aggregated data may be used;
• Human reviewers or third-party providers may access the data; or
• The customer can opt out of training or require deletion.

Risk Assessment

The risk level cannot be assessed from the information provided. The actual 63 added words are necessary to determine whether the amendment:

• Expands the provider’s license to use customer data;
• Permits use of data for product development or model improvement;
• Changes confidentiality or security protections;
• Transfers ownership or intellectual-property rights;
• Limits the provider’s liability; or
• Introduces consent, disclosure, or regulatory-compliance issues.

Please provide the redlined contractual text, including the added words and any surrounding provisions, for a meaningful legal analysis.

The publisher records this document as revised on this date (“Effective as of May 3, 2026”).

Summary of Available Changes

Overall Change

• Approximately 2,458 words have been removed from the document.
• No replacement language or the text of the deleted provisions has been provided.

Key Legal Risks

Because the deleted text is unavailable, it is not possible to determine which specific rights or obligations changed. However, a large deletion may materially affect:

• Customer and provider obligations
• Payment, renewal, or termination rights
• Warranties, disclaimers, and limitations of liability
• Confidentiality and data-security requirements
• Intellectual-property ownership and license rights
• Indemnification obligations
• Compliance, audit, and regulatory provisions
• Dispute-resolution, governing-law, or venue terms
• Service levels, support commitments, or remedies

The deletion could remove protections for either party, create gaps in the agreement, or make related provisions ambiguous if defined terms or cross-references were removed.

AI Training and Customer Data

The provided diff does not include the text of the deleted provisions, so it is not possible to determine whether the changes:

• Permit or prohibit using customer data to train, fine-tune, or improve AI models
• Limit training to de-identified, aggregated, or anonymized data
• Require customer consent or provide an opt-out
• Allow use of prompts, inputs, outputs, telemetry, or usage data for model development
• Restrict human review or sharing with affiliates and subprocessors
• Address ownership of training data, model inputs, outputs, or derived data
• Require deletion or segregation of customer data from training datasets
• Impose confidentiality, security, retention, or regulatory safeguards for AI use

Recommended Review

The complete before-and-after text is needed for a reliable legal analysis. In particular, compare any deleted provisions under headings such as:

• Data Use / Customer Data
• Artificial Intelligence or Machine Learning
• Confidentiality
• Intellectual Property
• Privacy and Security
• Service Improvement
• Usage Data or Analytics

Until the deleted language is reviewed, treat the amendment as potentially material and do not assume that customer data is excluded from AI training or other model-improvement activities.

The publisher records this document as revised on this date (“Effective as of January 6, 2026”).

The publisher records this document as revised on this date (“Effective as of September 15, 2025”).

Important Changes and New Risks

1. New standalone AI Terms introduced

The revision adds a comprehensive set of Contentful AI Terms of Service governing use of Contentful’s AI functionality. The terms apply when the customer enables AI features and accepts them through a checkbox, confirmation button, or another mechanism.

• The accepting user represents that they have authority to bind the customer.
• The AI Terms generally supplement the customer’s existing subscription agreement.
• However, the AI Terms state that they prevail over inconsistent provisions in the underlying agreement, except where the underlying agreement directly specifies the applicable AI Terms version.
• The customer also consents to Contentful’s listed sub-processors.

2. Customer data and AI-model training

The most significant change is the creation of specific rules for “Customer AI Content,” defined broadly to include:

• Inputs submitted to Contentful AI; and
• Outputs generated by the AI.

Enterprise or negotiated agreements

If the customer is governed by a master subscription agreement or other written subscription agreement, Contentful will not use Customer AI Content to develop or improve its services, including training or improving foundation models, except:

1. Where use is solely necessary to provide the AI functionality to that customer and for the customer’s sole benefit; or

2. Where the customer’s authorized representative gives written consent.

This is a restriction, but the “sole benefit” exception could permit limited model or service improvement activity connected to providing the customer’s functionality. The scope of that exception is not further defined.

Free or self-service customers

If the customer is governed by Contentful’s online Terms of Service, including free or self-service tiers, Contentful may use Customer AI Content to develop and improve its services, expressly including training and fine-tuning AI models.

This creates materially different data-use rights depending on the customer’s contracting model.

Third-party AI providers

For Contentful-integrated AI, third-party providers generally may use Customer AI Content only to provide, secure, monitor, maintain, comply with law, and enforce safety policies relating to the service. They must be contractually prohibited from using the content to train or improve foundation models.

This protection does not override the separate permission for free/self-service customers.

3. Ownership and output risks

The customer is stated to own its Customer AI Content to the extent permitted by law. However:

• AI outputs are described as probabilistic, non-exclusive, and potentially identical or similar to outputs provided to others.
• Contentful gives no guarantee of uniqueness or non-infringement.
• The customer bears the risk that outputs may not be legally protectable or may infringe third-party rights.

4. Broad customer compliance responsibility

The customer is responsible for complying with third-party AI safety and usage policies, which may change over time. The AI functionality is not intended for high-risk AI systems. If the customer uses it in such a system, the customer assumes sole responsibility for regulatory compliance, with no obligation for Contentful to provide related assistance.

5. Disclaimers and contractual flexibility

AI outputs are provided “as is,” without warranties regarding quality, accuracy, or completeness. Contentful may revise the AI Terms with four weeks’ notice, and continued use constitutes acceptance. The customer’s main remedy for objection is to disable the AI functionality.

Overall impact: The revision introduces meaningful AI-specific governance, but customers on free or self-service plans should assume their AI inputs and outputs may be used to train or fine-tune Contentful’s models.

Summary of Important Changes

1. Reorganized and expanded legal-navigation content

The diff contains extensive changes to the surrounding website navigation and legal-resource links, including additions for:

• AI FAQ and AI Terms
• Marketplace Terms
• Service Level Agreement
• Data Processing Addendum
• Sub-processors and affiliates
• Cookie Notice
• Digital Services Act and EU Data Act compliance
• Intellectual property, trademarks, DMCA, and takedown notices

These appear primarily to be website or navigation changes rather than changes to the operative Privacy Notice. However, the addition of separate AI Terms and an AI FAQ may indicate that AI-related processing is addressed elsewhere and should be reviewed together with this Privacy Notice.

2. Clarified description of Contentful’s services

The description of Contentful is revised from a general commitment to safeguarding data and privacy to a more specific statement that Contentful:

> “provides cloud-based content management services platform[s] that allows users to manage content using Contentful APIs”

The terminology is also reorganized around the defined term “Contentful Services.” This provides greater clarity about the services covered by the Privacy Notice, but does not appear to expand the services materially.

3. Restructured scope of the Privacy Notice

The former scope provision listed several collection contexts in a compressed format, including:

• Use of the Contentful Services
• Visiting Contentful websites
• Offline engagement
• In-person events
• Information received from third parties

The revised text presents these contexts more clearly and expressly includes use of the services:

> “either as an individual user or as a representative of an organization”

The revised language also clarifies that Contentful’s websites include websites that link to the Privacy Notice.

4. Express controller language

The revision more clearly states that Contentful determines the purposes and means of processing personal data and therefore acts as the controller under the GDPR or equivalent applicable law in the relevant context.

This reinforces that Contentful—not merely the customer—is responsible for determining certain processing activities, particularly in connection with Contentful’s own websites, events, and business interactions.

5. Customer-submitted content remains outside this Privacy Notice

The revised text continues and appears to clarify that the Privacy Notice does not apply to personal data contained in data or content that customers submit and manage through the service.

This is important: protection and processing of personal data embedded in customer content may instead be governed by the customer agreement, Data Processing Addendum, or other service terms. Customers should confirm those documents address security, permitted processing, subprocessors, retention, deletion, and international transfers.

6. AI-model training

No provision in the supplied diff expressly authorizes or prohibits using customer data, customer content, prompts, outputs, or personal data to train, fine-tune, or improve AI models.

The new links to AI Terms and an AI FAQ suggest that AI-training rules may be located in separate documents. Those documents should be reviewed for any rights to use customer data for model training, whether opt-out or consent is required, and whether de-identification or aggregation limits apply.